The following video is brought to you courtesy of the Bloomberg Markets and Finance YouTube Channel. Click the video below to watch it now.
Nov.19 — The family behind Krispy Kreme Doughnuts and Panera Bread is turning to the Kardashian clan for its latest investment. The Reimanns of Germany are major shareholders of Coty Inc., which is buying a 51% stake in Kylie Jenner’s cosmetics line for $600 million, valuing the company she founded as a teenager at roughly $1.2 billion. Bloomberg’s Kim Bhasin and Lisa Abramowicz discuss Kylie Jenner and the worth of social media “influencers”.